personal summits printed brochure

Client: TruckEast Project: Branding

Based in the Eastern Counties, TruckEast is one of the UK's largest independently owned commercial vehicle dealers. A re-brand was required to make new and existing customers aware of the different services and support that TruckEast offers. A set of brand guidelines were developed along with new marketing materials that consolidated TruckEast's values. The new branding has subsequently been applied to stationery, vehicle livery and signage. Designed at KLM.

truckeast matt laminated folders

- TruckEast matt laminated folders.

front and back of printed folder design

- TruckEast front and back folder design.

folder spine detail

- Folder spine detail.

truckeast printed inserts

- TruckEast folder inserts showing range of services on offer.

detail of aftersales insert

- Detail of Aftersales Support insert.

TruckEast services insert.

- TruckEast Services insert.

Detail from New & Used Vehicles sales brochure

- Detail from New & Used Vehicles sales brochure.

brand guidelines document

- TruckEast Brand Guidelines document developed for consistent marketing.

information on logo useage

- Information on logo useage.

colour palette for main brand and sub brands

- Colour palette for main brand and sub brands.

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